Webinar: A Multimodal approach to Lead Nurturing for Complex Sales

, Webinar: A Multimodal approach to Lead Nurturing for Complex Sales

Join me for a complimentary webinar hosted by the American Marketing Association and sponsored by WebEx

The secret to successful lead generation and marketing in the business-to-business space today is the process called lead nurturing, which converts more inquiries into qualified leads and qualified leads into sales.

During the presentation you will learn:

  • How multimodal lead nurturing increases your odds of winning more sales by 69 percent
  • A proven lead nurturing strategy that delivers results for the complex sale
  • The most effective tactics used in a lead nurturing program
  • An approach to dialog with numerous executives as trusted advisors
  • How lead nurturing can help you recapture lost leads and missed opportunities

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