About Brian Carroll
Thanks for stopping by!
My name is Brian Carroll, and I've worked in B2B marketing since 1995 with the launch of my first company.
Since then, I’ve launched several 6- and 7- figure B2B companies, from scratch, on a self-funded budget.
One of them was InTouch, which was listed as an Inc 500 company for fast-growth before it was acquired by MECLABS, the parent company of MarketingSherpa.
I also wrote the book, Lead Generation for the Complex Sale which was one of the top 100 best selling sales and marketing books in the last decade.
I’ve been quoted or interviewed as a marketing expert by The New York Times, Wall Street Journal, Inc., Forbes, Entrepreneur, AdAge, CMO Magazine, Selling Power, Target Marketing, Marketing News, DM News, CustomerThink, MarketingProfs, and other respected media outlets.
What I do today
Read our recent research on what is empathy-based marketing
If you lead a B2B company or social enterprise and want better marketing results rapidly, we can help. Here's how.
About the B2B Lead Blog
This blog resulted in a publishing deal with McGraw-Hill that ultimately produced Brian’s bestseller, Lead Generation for the Complex Sale.
Today, the B2B Lead Blog engages thousands of readers who are seeking the freshest, best information to help them drive the highest return on investment for their sales and marketing efforts.